LG Electronics & SEALCO extend presence in all territories through new brandshops


Beirut, September 24, 2014: In a bid to stay closer to its clients all over Lebanon and provide them with the latest home tech innovations, leading provider of digital technology and home appliances, LG Electronics & SEALCO “the exlcusive distributor of LG Consumer Electronics products in Lebanon” recently opened two brand shops in North and South Lebanon.

In this line, senior representatives of LG and SEALCO officially opened in cooperation with the establishment of HANI KHALIFE TRADING a new LG brand shop for the landmark technology provider in the town of Sarafand, in South Lebanon in a special ceremony on September 11, 2014. In the Northernmost region of Akkar, LG and SEALCO also inaugurated another brandshop for the establishment of MOHAMAD EL HAYEK & SONS TRADING on September 20, 2014.

Commenting on this move, Mr. Sean Lee, GM of LG Electronics in Lebanon, stated: “We are here to provide the best LG experience for people in remote areas, so they won’t have to commute to access LG products in our grand showrooms in Beirut. The development echoes the brand’s ongoing effort to provide all clients with a sense convenience, making innovative products within easy reach of the whole Lebanese people and thus further expanding the brand's presence in the market.”

Welcoming the new partnerships, Mr. Harry Park–COO of SEALCO–said “We are very proud to collaborate with strong representatives in the remote areas of Lebanon. This collaboration is strategic and aims to focus on getting closer to the Lebanese consumers”.